All of Work is protected by a Non Disclosure Agreement (NDA) and is confidential.

Please get in touch with me at the below email.

© Copyright © Srinivas Manda   | All rights reserved. 2016

About me

My Process

My Work

Contact me






A user experience professional with expertise in the technology industry helping both start-ups and Fortune 500 companies to strategize, define, and design web and mobile products and applications.


Expertise in leading small to medium sized cross-functional UX teams in the software development processes. Accountable for the creation and quality of UX artifacts generated by the UX teams.


Extensive hands-on experience designing digital products from concept level to deployment that are data and usability driven using Agile and Waterfall methodologies.


View my  Linkedin Profile

Deliverables Path

When developing applications from concept level

to deployment level I follow a certain path to create my deliverables.

Please click here to view it.


User experience (UX) practitioner with the CUA title from Human Factors International (HFI) that have a reputation of being professional, dedicated to UX and armed with the latest industry knowledge and best practices.

Certified Usability Analyst

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The Dreamweaver Developer certification represents a professional level of expertise in the activities that demonstrate an individual's competency as a Dreamweaver developer. I have good understanding of Dreamweaver application, web page design, web page authoring, and supporting technologies.

Dreamweaver Developer

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Customer journey model, experience maps, scenarios, aspirational visualizations, storyboarding, brainstorming, user profile, concept model, task analysis, interaction flows, paper sketches, usability objectives, usability test, wireframes, mock up, functional specification, card sorting, A/B testing, heuristic evaluation, hi/low prototyping, parallel design, personas, questionnaire surveys, accessibility guidelines and remote usability testing.

User Experience

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MS-FrontPage, Macromedia Dreamweaver, Adobe Photoshop, Adobe Fireworks, Adobe Creative Suite, Flash, Illustrator, Image Ready, BBEdit, Corel Draw & Flash, MS Visio, Quark Express, Conversion tools, Acrobat, PageMaker.


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Dreamweaver, Axure, Balsamiq, SketchFlow, iRise, Omnigraffle, HTML5, CSS, JavaScript,


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MS Word, Excel, Access, One note, MS Project, SharePoint.

Employment history

Blackwell Global Consulting (Client -State Farm Insurance, IL)


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Role - Sr UX Architect

Date : July 2008 - May 2016

Axiom Sources (Client - Walt Disney & Cingular)

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Role - Sr Infomation Architect

Date : July 2007- July 2008



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Role - Sr Software Engineer - UI

Date : Jan 2005 - Dec 2006

Clinical Software Pvt Ltd

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Role - Sr UX Designer D

Date : Dec 2003-  Jan 2005

V-Empower Inc

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Role - Lead Web Designer

Date : Jan 2003 - Oct 2003

Description - Responsible for managing Enterprise UX Architecture across various product lines (Auto /Claims, Life, Fire and Bank). 

Description - Responsible for creating Information Architecture on clients Internet and Intranet web sites.

Nunet Technlogies Pvt Ltd

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Role -  Web Designer

Date : Jan 2001 - Oct 2002

My Process



About me

Senior User Experience Consultant




Understand Problem

Design and test

Detail Design


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• Task Analysis

• User Interviews

• Understand Constraints

• Business Objectives

• Target Audience (user types)

• Competitor Analysis

• Heuristics Evaluation

Methods used

Methods used

Methods used

Methods used





• Customer Journeys

• Customer segments

• Cusomter Feedback

• User Personas

• Storyboards

• Concept Models

Heuristic Report


• Paper prototype

• Low Fidelity

• High Fidelity

• Information Architecture

• Usability Testing


• Wireframes

• Usability goals

• Interactive Prototypes

  for Usability testing

• Page flows

• Site maps

• Conceptual

  designs / flows 


• Design Sprints

• Style guides



• Interaction flows

• COMPS/ Visual design

• UI Functional Specs

• Analytical Requirements


• Accessibility

• Post Usability testing

• Retrospectives



• Analytical results

• Usability Results


Contact me

My Work


l a k s i n u @ g m a i l. c o m






© Copyright © Srinivas Manda   | All rights reserved. 2016